.2024 has been actually an unstable year for adtech funding.U.S.-focused adtech startups, the moment familiarized to running into billions in financial backing every year, have actually increased virtually $360 thousand so far this year, placing it on course to become the industryu00e2 $ s slowest year in over a years, every Crunchbase data. That lag results from market saturation, improved regulatory tensions, as well as financial uncertainties.ADWEEK talked with 5 VCs that remain to acquire adtech business, in spite of these difficulties, about what they are actually seeking as well as what they steer clear of. Probably unsurprisingly, these real estate investors are actually targeting options in privacy-focused modern technologies and also industry-specific places including connected television.